A very highly respected florist once told me that he had done one wedding bouquet in 1999 for $35.00 and for another wedding the bouquet cost $3500.00. It seems astounding to me, but it is true if you know the inner workings of the floral world. We refer one florist who has a no overhead situation, thus enabling her to offer real quality at an under the market price and another who is a bonafide recognized artist among florist. The one with the low overhead books a lot more weddings than the higher priced artist with normal overhead costs to include in his prices.